Creating Short, Snackable Videos for Instagram and Beyond


Wondering how to film and edit compelling 60-second videos? Want your videos to boost social media engagement? To explore how to create short videos for Instagram and Facebook, I interview Lindsay Ostrom. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help […]

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– Your Guide to the Social Media Jungle


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in News | 81 Words

Instagram Polls, YouTube Video Card Changes, and New Google Tech


Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show with Michael Stelzner, we explore Instagram polls with Jeff Sieh, YouTube video card changes with Steve Dotto, new Google tech, […]

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Two-Person Instagram Live Video: What Marketers Need to Know


Want to go live with a guest on Instagram? Wondering how to use two-person live videos on Instagram? In this article, you’ll discover how to bring a guest into your live video on Instagram, and how to use this feature to bolster your brand. How to Host an Instagram Live Video With a Guest This […]

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EP 11 – Sumu Sathi talks feminism and authentic ‘You’!

To be comfortable in your own skin is a life long journey. While it is a hard thing to do, it is something that we all need to work on. You see, when you go deep inside yourself and find out what makes you tick .. you find your ‘power’ .. POWER that can become your base to build from.

Sumu breakdown how to do this and her passion come thru LOUD and CLEAR!

Sumu Sathi – CEO| FOUNDER –

EP 10 – Gary Mangat – MMA – How to get up when life knocks you down! *motivational*

About Gary:
Given Name: Gurdarshan Mangat
MMA Record: 10-1 (Win-Loss-Draw)
Nickname: Saint Lion

“Everything I know about life has either been learnt here or its been tested here for its validity. Cause between this metal fence, every thought that gave u motivation, drive, fear, insecurity , comfort, discomfort is about to get exploited and tested. When the body and mind begins to quit…the reminder of why you ever began might be the only thing that gives you life when you most need it.”

Say “NO” .. it is fine and you will live a healthier life.

I take on WAY too much. I tell myself that, it is because of ‘passion’ but really, it is because of FEAR. Fear that saying ‘NO’ will mean the universe will stop sending me opportunities.

But in reality, taking on too much hurts. A lot. Often.

I came across this article today and wanted to share it with you. Start saying NO to these behaviours asap …

1. Other people’s baggage.

2. Situations that I knew would make me angry.

3. A business that I absolutely hated.

4. Unhealthy habits that felt good.

5. Toxic relationships.

6. Holding onto the past.

Read the article.

in News | 98 Words

“What’s great about this situation you’re not seeing right now?”

I came across this POWERFUL idealogy from Tony Robbins! .. The story is by a young man who got carried away during a night of drinking and partying and was arrested .. etc. He was stuck and was dwelling in the situation and this question changed his view and ultimately his life!

What’s great about this situation you’re not seeing right now?

Tony explained the Mindtrick, “Your brain is a computer. Submit a question, get a response. Submit negative questions (Q) and get negative responses (R).”

Negative examples:

  • (Q) How’d I get into this mess? (R) I make bad decisions.
  • (Q) Why can’t I get ahead? (R) I’m not smart enough.
  • (Q) Why can’t I get in shape? (R) I’m lazy.

But if you ask your brain empowering questions, you’ll get empowering responses

  • (Q) What did I learn from this mess? (R) How to make better decisions.
  • (Q) How do I get ahead? (R) Find a book and a mentor to help me.
  • (Q) How do I get in shape and have fun doing it? (R) Pick up a fun sport as a hobby.

Again, What’s great about this situation that you’re not seeing right now.

Dig deep to find true answers.

Read the article.

in News | 203 Words

Go Back to School With These Online Courses for Continuous Learning

Just because you’ve long since graduated/dropped out/never even thought about getting a degree doesn’t mean you can’t head back to school. Continuous learning is essential for high-achieving individuals, and the reality is that the world we live in moves so fast that you need to constantly work hard to keep up to speed.

Course: Account Management for Beginners

If you’re new to the freelance world and need to learn how to effectively and professionally manage relationships (and expectations) with your clients, this is a great place to start. Learn how to build trust and tackle difficult conversations with your clients, with practical examples and case studies to illustrate lessons.

Perfect for: Freelancers
 $15 CAD
Rating: 4.4 / 5 (74 ratings)

Course: How to Price Your Design Jobs and Get Paid on Time

Specifically for artists, designers, illustrators, and hand letterers (but generally applicable to businesspeople of all types), this course outlines the worksheet that the instructor uses to determine the price of the projects she takes on. The course helps you identify your level of experience, teaches you to write a proper quote for clients, and shows you how to invoice like a pro.

Perfect for: Freelancers
153 positive reviews (out of 157)
Students: 1,502

Course: Freelancing Foundations

If you’re thinking of transitioning to freelancing, or have just recently done so, you might want to check this course out. The instructor highlights how to maximize your resources, refine your portfolio for client pitches, and estimate costs so you don’t get caught off-guard. There’s even a bonus chapter that highlights answers to Freelancer 101 questions, like how to find work and how to increase your rate.

Perfect for: Freelancers

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in News | 285 Words

Social media analytics report template (FREE)

Recording and analyzing social media metrics is key to proving the return on investment (ROI) of your social media strategy.

But where do you begin? Use this useful template with a few of the key things you should record and with tabs to keep track of metrics for your different social channels.

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While the key figures may vary for your brand, these basics are important for everyone to keep track of.

7 Social Media Templates to Save You Hours of Work | Hootsuite Blog

This template gives you space to record social media analytics such as:

  • Net followers
  • Shares
  • Impressions
in News | 116 Words

Editorial calendar template and Social media content calendar (FREE)

There are two important types of content calendars that a social media manager will almost always make use of. The first is the editorial calendar, which will gather all your content projects into one document to help you plan and schedule each release.

The easiest way to organize a content calendar is by using a separate tab for each month within Google Sheets or an Excel Spreadsheet for each month. Activities can be broken down by day or hour, depending on the volume and cadence of your content plan.

Get your FREE starter template. The following is a very basic template of an editorial calendar. You should add columns or rows as required.

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Your editorial calendar should include simple information about each of these projects:

  • Title or description of the content
  • Links to supporting documents, like content briefs
  • Author or writer
  • Deadline
  • Channels you plan to promote it on 

The second valuable content calendar is a social media content calendar. This should include all of the social media messaging you’ll use to promote your content, organized by date and time. Social media engagement can’t be planned in advance, but social media promotion can be, which is where this calendar comes in handy.

7 Social Media Templates to Save You Hours of Work | Hootsuite Blog

This social media calendar will solve some of the biggest issues that marketers face—continuing to post badly-performing content, ignoring certain accounts and overwhelming others, missing important dates or events, and gaps in publishing.

in News | 265 Words