in Augmented Reality

‘It’s a game changer’: The new iPhone has marketers bullish on augmented reality

“Augmented reality is definitely the next big computing platform,” Marc Jensen, chief innovation officer at agency Space150 said. “It is inevitable.”

The race to develop new AR app is now one! The launch of the IPHONE 8 and X has the potential to bring AR experiences to the masses.

Brands like IKEA and LOWES and on the move to make their own app.

For me, this is an exciting time! Finally, we can move past the web and markers and move into an era when technology can augment human experiences!

Read article here.